Construction Specialties of America

Construction Specialties of America (CSA), a Florida-based leader in multi-family and commercial construction, partnered with Swng Productions for a full-scale brand evolution. The goal: reposition CSA as a highly reliable partner to developers and GCs, while reflecting its deep roots in craftsmanship, performance, and American pride.

Our collaboration began with brand strategy and design: expanding CSA’s visual identity with a bold new color palette, typography, iconography, and clear, no-nonsense messaging that speaks to their audience.

Our production team traveled to CSA’s Montego Square job site in Fort Myers to film five videos over two days. These included a company overview, client testimonial, executive spotlight, and site-specific and subcontractor stories.

Swng led the complete redesign and development of CSA’s new website in collaboration with BoundBy. We crafted a streamlined UX experience that aligns with CSA’s no-nonsense tone.

From brand voice to construction footage, the final assets reinforce CSA’s commitment to quality, speed, and trust. This isn’t just a contractor—it’s a partner where craftsmanship meets pride.