GPA Elections Animated Video Series

Meta wanted to educate and empower candidates running for office with category-specific collateral. These videos need to feel authentic while generic enough that the content applies to any candidate no matter their party affiliation, or whether it’s a local or national campaign.

Using Meta’s fictitious candidate, Samantha Weber, our team animated videos that spoke to a variety of complex concepts from privacy and protection to the Conversions API. Swng partnered with animator, Reid Hildebrand, and illustrator, Rosie Phillpot, to bring this concept to life.

Meta was thrilled with Reid and Rosie’s interpretation of Samantha Weber, bringing her into the animated world.

  • Animator

    Reid Hildebrand

  • Voice Over

    Cori Baker

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