IDEA Public Schools: Health Professions

IDEA Health Professions in Austin needed a short animated video that encouraged parents to send their kids to their school in-person. The video needed to be informative, eye-catching, affordable, and fit IDEA’s brand standards.

Our creative team wrote the script and collaborated with motion graphics artist Yan Goldschmidt, owner of Brokengrid. Yan created storyboards and custom designs that fit our action script and IDEA Health Professions branding. We made sure to include characters that represented a variety of ages, skin tones, and hair types to reflect the diverse community that makes up IDEA Health Profession.

Our client at IDEA Health Professions loved the final product, and the digital campaign was a success.